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Most speakers have a tendency of sticking to the facts and figures to make their points seem more credible, unbiased, and authoritative.
However, facts and figures, without real-life relevance are often forgettable.
How can you take these dry pieces of content and turn them into something warm, personable, and most importantly, memorable?
Through storytelling.
The human mind is particularly adept at remembering and relating to stories, which is why they are one of the most important tools for speakers looking to make their message stick.
In an article published by Visme, writer Nayomi Chibana analyzes some of the most impactful TED speakers, and explores what makes their storytelling techniques so effective.
We’ve summarized the article visually to give you the highlights. (See the original article at “7 Storytelling techniques used by the most inspiring TED presenters”)
This article by Nayomi Chibana originally appeared on Visme on July 8, 2015.
As a part of this article, the author Nayomi Chibana has pulled together some examples of TED Talks where the speakers are masters at storytelling. See the talks here.
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